Making an Impact with Nonprofit Storytelling

 

Nonprofit storytelling offers a unique opportunity to connect and engage with potential donors and volunteers by humanizing the life-changing work these organizations do.

Hope Creates: Make Your M.A.R.C.

When Hope Creates approached us about creating media for their upcoming gala, they presented a unique challenge: they wanted to highlight their new program for youth in the juvenile justice system without showing any of the participants. Our solution? A short, scripted film that highlights what Make Your M.A.R.C. offers, and more importantly, the impact it has on the youth.

Our creative team got to work developing a script that treats the young people the program targets – and the issues they face – with sensitivity and respect. Then, we enlisted the help of a talented young actor to bring the story to life. The end result was a narrative piece that motivated gala attendees to continue their support of Hope Creates and all they do for youth and young adults in recovery.

 

Like What You See?

Interested in learning more about how video content marketing can positively impact your nonprofit marketing, communication, or presentation strategy? Give us a call or send us an email. We’d love to hear from you.