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THURSDAYS WITH THELMA | Education Fundraising Videos
Film / Motion Graphics / Sound Design
As part of the “Serving Tomorrow” campaign, Ursuline Academy needed a unique way to announce the name of their new science and performing arts building.
In collaboration with Ursuline Academy, StoryTrack created a series of six short films highlighting legendary Ursuline Academy alumna, Thelma Hartnett. During her 50 years as a teacher and faculty member she became a fixture in the Ursuline community.
We told Thelma’s story though highlighting various Ursuline values: laughter, community, education, prayer, generosity and legacy. With finishing touches that elude to Thelma’s days as a typing teacher and meaningful interviews with alumnae, the videos created the perfect way to announce the naming of Hartnett Hall and continue the capital campaign.