Healthcare Video Marketing Experts
Forging Bonds of Trust
Integrated healthcare video production is a powerful tool for creating trust and credibility. At StoryTrack, we specialize in forging bonds of trust between patients, physicians and the healthcare facilities that serve them. Whether you need physician profiles, patient education videos or help with clinical trial recruitment, our team has deep expertise to help you achieve your objectives. We also understand the complex challenges of creating medical procedure videos. We tackle those challenges head on and create just the right balance between technical and conversational language. That’s how we keep audiences engaged.
Why is healthcare video important?
According to HubSpot, the average cost of a healthcare lead is $286. When you’re investing heavily in patient acquisition, it’s vital to optimize every touchpoint in the decision-making process. And if video isn’t part of your marketing mix, it’s time to rethink your strategy. In a study by web host Wistia, users spent 2.6 times longer on pages with video than pages without it. Video increases customer engagement, optimizing customer acquisition costs and creating trust between patients and healthcare organizations.
For healthcare providers, navigating the complex marketing landscape is a serious challenge. With a strong focus on patient care and regulatory compliance, physicians often lack the time, tools and expertise to focus on marketing. At StoryTrack, our seasoned team of professionals can help you bring your A game. We have decades of experience creating physician interviews, procedure overviews, clinical trial videos and more. Our cinematic videos create confidence in your brand and deliver the credibility you need to grow your patient roster.
Let’s talk numbers.
5 Reasons to Choose StoryTrack for your St. Louis Healthcare Video Production.
Hard-Won Expertise.
StoryTrack has decades of experience producing healthcare videos — with total focus on achieving your goals. We keep up with the emerging trends, shifting regulations, and groundbreaking technologies that matter to your audience.
Understanding Complexity.
There is no substitute for media that can convey complex data in meaningful ways. Whether communicating to physicians, patients or other audiences, StoryTrack combines creativity and deep industry experience to drive resonant messaging.
Maximum Investment Value.
We leverage healthcare video production assets to create social media segments, physician interviews, video press releases, education videos and more.
Rapid Results.
We recognize the urgency of your initiatives, and we act decisively to meet your strategic needs.
Responsive Attention.
We listen to your needs and organize a responsive strategy. We’re never satisfied until you are.
StoryTrack Healthcare Videos—Impact for Good.
Medical Devices.
Video is one of the most effective vehicles for raising awareness and generating customer interest for medical devices. But it can be complicated and challenging. StoryTrack partners with clients to craft intelligent messages for key audiences.
Digital Health.
The intersection of health and technology is rapidly expanding. We work with high-growth partners to create video and digital content that accelerates meaningful innovations, increases accessibility, and improves healthcare resources.
Patient Engagement.
Strong employee engagement is at the heart of effective patient experience. Our integrated approach is designed to connect providers to patients through healthcare training videos, wellness content, post-care videos, and physician and practice overviews.
Healthcare Providers.
We convert video assets into complementary communications. We can develop print, collateral, infographics, and social media segments all with visual assets from a single video shoot. Interactive touchscreen presentations are ideal for explaining complex procedures to patients and clinical trial participants.
What Our Clients Have to Say
Charles F. and Joanne Knight Distinguished Professor of Neurology; Director, Dominantly Inherited Alzheimer’s Network Trials Unit, Washington University School of Medicine
Section of Cardiac Surgery, Washington University School of Medicine
Chief Financial Officer, Brinkmann Constructors
Senior Director, Global Marketing & Communications, Hines
Senior Manager, Employee & Executive Communications, BASF
Executive Director, Lift for Life Academy
Founder, Gotch SEO
Vice President, Strategic Marketing & Innovation, BW Flexible Systems