by Lori Dowd | Mar 22, 2022 | Blog, Brand Identity, Commercial Real Estate, Content Marketing, Marketing Tips, Real Estate, Video
Once a “nice to have,” property videos are a “must have” for savvy developers and commercial real estate agents bringing a property to market. That’s because they’re an incredibly effective tool for showcasing a property’s best features for an audience unbound by...
by Angela Park | Aug 1, 2021 | Blog, Commercial Real Estate, Content Marketing, Marketing Tips, Video
As more developers incorporate video into their commercial real estate marketing strategies, they’re also increasingly using real estate drone footage to give prospective tenants a bird’s-eye view of their properties. Aerial footage offers soaring, breathtaking views...
by Lori Dowd | Jan 18, 2020 | Architecture, Commercial Real Estate, Video
Breathtaking Video Showcases Property in Commercial Real Estate Marketing Campaign This is a post detailing howStoryTrack created a unique, beautiful, and wholly original—not unlike the subject—commercial real estate video for Mountain Development’s Bryant Park Studio...
by Lori Dowd | Oct 25, 2019 | Brand Identity, Case Study, Technology, Video
The Death of Traditional Physical Marketing The unfortunate reality in nearly every vertical is that traditional promotional avenues are closing. Mainly, Millennials seem to be virtually impervious to previously successful marketing efforts. However, It’s not that...
by Lori Dowd | Nov 20, 2018 | Brand Identity, Case Study, Technology, Video
Your Audience Is Waiting for Subscription Based Video Have you ever considered some different ways to engage with that audience you’ve spent years cultivating on social media? What if there was a way that you could offer quality content to a hungry audience and make...
by Lori Dowd | Aug 23, 2018 | Analytics, Blog, Case Study, Technology, Video
Build a Thorough Video Distribution Strategy Video in the new cornerstone for marketing professionals across industries. This is especially true in the world of engineering, design, and construction, where decision-makers have come to realize the power of video to...