Video

Video Pre-Production: Planning for Success

Video Pre-Production: Planning for Success

Let’s talk pre-production. When we first meet with clients to talk through the video production process, they’re often surprised by how much time we budget for pre-production. But the reality is that without proper planning, you risk investing a lot of time and money on a project only to end up with ho-hum results.

How to Create Property Videos That Stand Out

How to Create Property Videos That Stand Out

Once a “nice to have,” property videos are a “must have” for savvy developers and commercial real estate agents bringing a property to market. Learn how to create property videos that stand out with these tips.

A Cinematic Approach to Commercial Real Estate Video

A Cinematic Approach to Commercial Real Estate Video

Breathtaking Video Showcases Property in Commercial Real Estate Marketing Campaign This is a post detailing howStoryTrack created a unique, beautiful, and wholly original—not unlike the subject—commercial real estate video for Mountain Development’s Bryant Park Studio...

StoryTrack Creates Digital Signage for Arena

StoryTrack Creates Digital Signage for Arena

The Death of Traditional Physical Marketing The unfortunate reality in nearly every vertical is that traditional promotional avenues are closing. Mainly, Millennials seem to be virtually impervious to previously successful marketing efforts. However, It’s not that...

Crafting a Compelling Subscription-Based Video Series

Crafting a Compelling Subscription-Based Video Series

Your Audience Is Waiting for Subscription Based Video Have you ever considered some different ways to engage with that audience you’ve spent years cultivating on social media? What if there was a way that you could offer quality content to a hungry audience and make...

How to Make the Most of Your Video Distribution Budget

How to Make the Most of Your Video Distribution Budget

Build a Thorough Video Distribution Strategy Video in the new cornerstone for marketing professionals across industries. This is especially true in the world of engineering, design, and construction, where decision-makers have come to realize the power of video to...

Video for Luxury Property Marketing Plans

Video for Luxury Property Marketing Plans

5 Powerful Reasons Video is a Cornerstone of a Luxury Property Marketing Plan Today, like every other, someone will ask you to watch a video. Might be a friend sharing an animated gif or a mix of the best and funniest animal or human fails. More likely, it’ll be a...

Designing a Commercial Real Estate Marketing Plan

Designing a Commercial Real Estate Marketing Plan

Commercial Real Estate Marketing Plans That Work A solid commercial real estate marketing plan can help you stand out from other developments, a job that's getting more and more difficult to pull off. That's because now more than ever, dynamic storytelling mediums are...