by Lori Dowd | May 11, 2017 | Blog, Education, Fundraising, Nonprofit, Video
At times I don’t believe in myself, but then people convince me, I can do this. I have the right skills and academic level to do this. “ – Karlos Coleman, Senior at Lift for Life Academy Stories with Impact. Sometimes all it takes is someone coming...
by Angela Park | Mar 2, 2017 | Blog, Brand Identity, Content Marketing, Education, Nonprofit, Video
When it comes to higher education branding, having a strong digital and social marketing strategy is crucial. Higher education, being experiential in nature, can be perceived as having intangible value with an extreme cost. Each student has a highly personalized...
by Lori Dowd | Jan 26, 2017 | Blog, Marketing Tips, Nonprofit, Video
It begins with a story… Every nonprofit has a story, and we want to help you tell yours. Here are some tools to improve your nonprofit marketing through multimedia storytelling, to easily communicate your organization’s message, stay consistent with your mission and...
by Angela Park | Jan 19, 2017 | Blog, Content Marketing, Marketing Tips, Nonprofit, Video
Over the years, we have worked with many nonprofit organizations to produce videos for social and capital campaigns. We have seen how video can help to raise awareness and inspiring action. Yet as video marketing becomes ubiquitous, creating memorable content for your...
by Lori Dowd | Dec 19, 2016 | Documentary, Education, Inspiration, Nonprofit, Video
If we don’t bump up against poverty, educational disparities, homelessness—the tough social issues of our time—they can become invisible. That’s why we engage in documentary production around the world. This year StoryTrack produced two social issue documentaries. The...
