Education

Video Pre-Production | Planning for Success

Video Pre-Production | Planning for Success

Let’s talk pre-production. When we first meet with clients to talk through the video production process, they’re often surprised by how much time we budget for pre-production. But the reality is that without proper planning, you risk investing a lot of time and money on a project only to end up with ho-hum results.

Higher Education Branding and Marketing in a Digital Age

When it comes to higher education branding, having a strong digital and social marketing strategy is crucial. Higher education, being experiential in nature, can be perceived as having intangible value with an extreme cost. Each student has a highly personalized...