by Lori Dowd | Mar 22, 2022 | Blog, Brand Identity, Commercial Real Estate, Content Marketing, Marketing Tips, Real Estate, Video
Once a “nice to have,” property videos are a “must have” for savvy developers and commercial real estate agents bringing a property to market. That’s because they’re an incredibly effective tool for showcasing a property’s best features for an audience unbound by...
by Lori Dowd | Mar 3, 2022 | Blog, Commercial Real Estate, Construction, Content Marketing, Marketing Tips
One of the great things about working with our design-build industry clients is their creativity. Building, by nature, is a creative endeavor, so it’s always fun to brainstorm with them for new construction video content ideas. From conceptualizing a new build to...
by Angela Park | Aug 16, 2021 | Brand Identity, Commercial Real Estate, Content Marketing, Marketing Tips
We all love a good deal. As marketers, we want to maximize our marketing budget and have a great ROI. Unfortunately, we usually have limited budgets and a number of different marketing campaigns needing to be executed. And before we realize, we are always putting some...
by Angela Park | Aug 1, 2021 | Blog, Commercial Real Estate, Content Marketing, Marketing Tips, Video
As more developers incorporate video into their commercial real estate marketing strategies, they’re also increasingly using real estate drone footage to give prospective tenants a bird’s-eye view of their properties. Aerial footage offers soaring, breathtaking views...
by Lori Dowd | Jan 18, 2020 | Architecture, Commercial Real Estate, Video
Breathtaking Video Showcases Property in Commercial Real Estate Marketing Campaign This is a post detailing howStoryTrack created a unique, beautiful, and wholly original—not unlike the subject—commercial real estate video for Mountain Development’s Bryant Park Studio...
by Lori Dowd | Mar 19, 2018 | Blog, Commercial Real Estate, Marketing Tips, Video
5 Powerful Reasons Video is a Cornerstone of a Luxury Property Marketing Plan Today, like every other, someone will ask you to watch a video. Might be a friend sharing an animated gif or a mix of the best and funniest animal or human fails. More likely, it’ll be a...